Public-Private Partnerships


  • US Dept. of Health and Human Services (HHS)
  • Environmental Defense Fund (EDF)
  • Sierra Club
  • Conservation Law Foundation (CLF)
  • MassDOT
  • Federal Highway Administration
Convincing consumer electronics makers to build more sustainable products

Public-Private Partnerships

We bring government agencies and nonprofit organizations together with leading corporations to take on important social problems — in ways that benefit all parties. We help our clients:

  • Plan, design and launch programs dedicated to changing human behavior
  • Recruit and engage corporate, nonprofit & government partners
  • Build and operate programs and services

Sample projects:

  • Increasing organ donor registrations: the “Workplace Partnership For Life” a collaboration between US HHS and dozens of major US corporations including Target, Aramark, GM, Boeing, FedEx, and others (example)
  • Convincing consumer electronics makers to build more sustainable products: US EPA’s ENERGY STAR program in collaboration with Samsung, Motorola, Proctor & Gamble, D-link, Staples, and others (example)
  • Promoting more fuel-efficient driver behaviors (example)

Client Quote:
“The team at AlterAction has provided us with unparalleled service over the past ten years in conducting technical marketing for a variety of EPA ENERGY STAR voluntary energy efficiency programs. From something as broad as “Green IT” to something as specific as efficient battery chargers, AlterAction has always been able to define the appropriate audience, develop focused messaging that resonates with that audience and markedly increase participation in these programs.”

Robert Huang
Senior Associate
The Cadmus Group